We Turned Horniness Into An Industry
Let me explain this slowly, because if you blinked for five minutes in June, you might’ve missed the moment humanity officially gave up pretending it had standards. An actress, Sydney Sweeney, famous, attractive, very online-adjacent, partnered with a men’s grooming company called Dr Squatch to release a limited-edition bar of soap. Five thousand bars. Eight dollars each. And the marketing hook, the thing that made … Continue reading We Turned Horniness Into An Industry